Yellow Rose by Kendra Scott

Brand identity & custom typeface for Yellow Rose by Kendra Scott

The Kendra Scott team reached out to me for a custom typeface and brand refresh for the re-launch of their brand, Yellow Rose by Kendra Scott. They saught a western touch, an illustrative approach, and a distinctly Texan influence on the brand visuals.

Identity / Custom Typeface / Illustration

The Kendra Scott team reached out to me for a custom typeface and brand refresh for the re-launch of their brand, Yellow Rose by Kendra Scott. They saught a western touch, an illustrative approach, and a distinctly Texan influence on the brand visuals.

Text reading 'YELLOW ROSE KENDRA SCOTT' in brown letters on a white background.
Oava Branding, Brand Photoshoot, Art Direction

Oava
Branding, Brand Photoshoot, Art Direction

Freewheelin' Digital Painting, Branding, Trailer Wrap, Cups, and Loyalty Cards

Freewheelin'
Digital Painting, Branding, Trailer Wrap, Cups, and Loyalty Cards

Yellow Rose by Kendra Scott Branding, Illustration, Custom Typeface

Yellow Rose by Kendra Scott
Branding, Illustration, Custom Typeface