Designing intuitive brands with artful authenticity

You didn't stumble into entrepreneurship. You saw an opportunity, a version of something that didn't exist yet — and you went after it without hesitation. You've moved with conviction and built something that people genuinely want,

but somewhere along the way the branding stayed behind.

Whether you were moving too fast to build properly, or whether the brand was made before you fully realized what you were building, there's now a gap between who you are and what your brand says. You feel the dissonance everytime you share your website or pitch your brand. It doesn’t feel like you anymore, it feels like a past version that didn’t see the bigger picture yet.

Now you’ve realized it’s time to update the branding to match the caliber of what you’ve built and who you’ve become. You don’t need more assets, more deliverables--you need aligned, holistic, authentic branding that meets you at the theshold to the next era. You need branding that grows at the same pace as you; one that shares your rhythm.

Elevate your brand with clarity

Iconic brands don't just happen: they're by design. At Oava, we craft brand strategies that have such an authentic voice they are irreplicable. The building of the story is what makes your brand magnetic. Resonate with your ideal clients infinitely through a brand story they cannot see themselves outside of.

We design at the intersection of genuine craft and conviction.

About Oava®, a multidisciplinary creative studio, female-founded, based in Austin:

Built for founders who love the way a hotel lobby makes you feel, the restraint of a well-designed storefront, the kind of restaurant menu you want to take home.

Discover stunning visuals that holistically include strategy, story, sales, creative marketing, and technical design expertise. We are and we work with: forward thinkers, big visionaries, good natured folk - those who see what is possible and refuse to accept the status quo.

Like an oil painting, we can see and create the whole picture without losing the reverence for the finer details, the paint strokes, and the flecks of pigment. It’s all intentional.

You’ve outgrown the brand you started with

Here, we don’t consider that a problem. That’s an incredible sign that you’re on the right path. We believe brands that endure are clear in their identity, just as you are as a founder. Sometimes your brand needs a season of major growth to catch up.

If this threshold is where you are, we can bring your brand to the forefront.

HGTV Forbes Teen Vogue Women's Wear Daily

Designing Brands that Get Recognized

See the transformation that Oava’s branding can bring

Neon sign for Yellow Rose, a Kendra Scott jewelry store, featuring a yellow rose at the top and illuminated text on a white background.

Brand Design & messaging

DESIGN OFFICE

Brand Design & messaging

custom home designer

↖ Neon Sign on South Congress in Austin, Texas

The transformation of Yellow Rose by Kendra Scott

Yellow Rose by Kendra Scott (Yellow Rose) is a subsidiary of the iconic Kendra Scott brand, born from Kendra's own Texas ranch and her immense love for the state and its land. After operating for about a year with a youthful, boho-style logo, Yellow Rose was preparing to open retail locations across multiple Texas cities—and needed a brand identity that embodied the shift from cute subsidiary to Texas-heritage, fine goods brand, and the expansion that came with the shift.

We reimagined the brand from "charming local favorite" to Texas heritage brand through a custom hand-lettered word mark and a bespoke brand typeface. 

Yellow Rose now attracts shoppers who are charmed by Texas, ranch life, and heritage pieces. The rebrand was the doorway to become a distinct identity that aligned with their products and business goals. 

Cenizo branding & packaging

A paper cup with a blue lid, featuring a line drawing of two puppies, a branch with flowers, and leaves in blue ink.

Branding & Messaging for Custom Home Designer, Design Office, in Scottsdale, Arizona

Modern house with patio, children playing, and adults walking through glass door; text overlay reads 'Come Home to Your Dream' and a logo in the top left corner.

Branding and messaging for Aluna: luxury wellness, Tulum inspired apartment complex

Kind

Words

“You stand out head over heels compared to the other folks out there. Your work - it’s special. The whole storytelling is what really sets you apart from other designers. I feel like there is soul in your work.”

From

Agave Haus

When it flows, you’ll know

When your positioning, identity, and story all stem from the same clear source, marketing isn’t forced, communication is faster, and the right customers find you.

A brand at this level establishes your business, yourself, at the place you’ve been working toward.

Once you’ve worked with Oava, you’ll:

  • Show up in every room with a brand that keeps up

  • Communicate with clarity, no second-guessing

  • Attract customers, creative collaborations, and partnerships

  • Find marketing intuitive instead of exhausting

  • Hold a unified identity across all platforms and touchpoints

  • Finally feel seen as you want to be seen.

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Immerse yourself in our brand world while you dream up your own.